What Is G? Georgetown?

February 12, 2009 § Leave a comment


So the “What is G” commericals from Gatorade having been airing since the turn of the new year, but I recently noticed a change in the marketing of the product.

When the commercials first aired the “G” (above, right) was the logo. I always thought the “G” was very similar to the “G” used by Georgetown (above, left).

Well, I noticed that recently the fine folks at Gatorade have added a lightning bolt to the “G”. Was this due to the similarlarity to the Georgetown “G”?

Am I crazy for thinking that these two things are related?


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